• EmpowerU 2021

    Join Student Choice for this year's virtual Empower U conference - sessions will focus on economic updates, higher ed legislation, and creating extraordinary employee teams. September 16, 23 & 30
    Learn More & Register
  • Attend a Webinar

    Learn more about who we are, the different solutions available for your credit union, 
    and how student loans can help attract young adult members.
    Available Dates

Searching for a student loan? Visit our borrower site.

How Does It Work?

1) Set up the program you want.

With help from a dedicated account manager, build a student lending program to best fit the needs of the credit union and your members.

2) Let us handle the heavy lifting.

You set pricing and underwriting, and portfolio the loans. We manage member support, school certification, origination, and processing.

3) We're with you for the long haul.

As your partner, we not only manage loan servicing, but also deliver data integration, robust reporting and analysis, and growth strategies.

Learn More

What Our Clients Say

“ You will find that this can make the greatest impact on your membership, and as you’re looking to grow that membership, the young people are where we have to do that from. ”

Andrea Mosher, SVP of Lending, Lake Trust Credit Union

Different By Design

In 2008, Student Choice was founded by several of the nation’s leading credit unions and CUSOs who recognized that spiraling college costs were crushing the dreams of students, families, and college graduates. Since day one, we've been focused on:

A collaborative, credit union-centric approach

Innovative lending and education solutions

Responsible lending that yields smart decisions

​Upcoming Webinars

October 4, 2021

3:00 PM ET / 2:00 PM CT


October 20, 2021

3:00 PM ET / 2:00 PM CT


November 9, 2021

3:00 PM ET / 2:00 PM CT


Prefer a 1:1 meeting? Schedule today!

Schedule a Meeting

Tried and True

Carefully mixing unique products, intuitive technology, and high-touch support, we put credit unions into the business of student lending. These are your loans to your members, delivered at the most critical stage of their young financial lives. From helping you establish a prudent loan policy to deploying customized marketing strategies, we’re with you every step of the way.

$2.2B Loans Under Management

$1.2B Loans Paid in Full

$684M+ Net Returns to CU Partners

100,203 Families Helped

294 Credit Union Partners

Connect with Younger Members

Download Filene Research Study

Student Choice partnered with Filene Research Institute to dive deeper into how credit union members pay for college and the role that credit unions play in supporting members’ higher education goals.

Download Now

Ready to Learn More?

Schedule a meeting with our staff today to learn more about how we can help you help your members.

Schedule a Meeting